2 Jobs in Chicago, IL
Rockit Ranch Productions is Hiring a Director of Marketing Near Chicago, IL
- Develops and implements strategic marketing plans, communications plans, and sales plans and forecasts to achieve corporate objectives for products and services.
- Develops and manages sales/marketing operating budgets.
- Plans and oversees advertising and promotion activities including print, online, digital media, and direct mail.
- Responsible for editorial direction, design, production and distribution of all online, digital media, print and direct mail materials.
- Achieves satisfactory profit/loss ratio and market share in relation to preset standards and industry and economic trends.
- Ensures effective control of marketing results, and takes corrective action to guarantee that achievement of marketing objectives falls within designated budgets.
- Oversees and evaluates market research and adjusts marketing strategy to meet changing market and competitive conditions.
- Monitors competitor products, sales and marketing activities.
- Establishes and maintains relationships with industry influencers and key strategic partners.
- Guides preparation of marketing activity reports and presents to executive management.
- Establishes and maintains a consistent corporate image throughout all product lines, promotional materials, and events.
- Directs sales forecasting activities and sets performance goals accordingly.
- Directs staffing, training, and performance evaluations to develop and control sales and marketing programs.
- Directs market channel development activity and coordinates sales distribution by establishing sales territories, quotas, and goals.
- Represents company at trade association meetings to promote product.
- Coordinates and helps monitor marketing plans and activities of the event sales department.
- Assists other departments within organization to prepare manuals.
- Prepares periodic sales report showing sales volume, potential sales, and areas of proposed client base expansion (with help of Finance and GM).
- Reviews and analyzes sales performances against programs, quotes and plans to determine effectiveness (with help of Finance and GM).
- Develops and recommends product positioning, packaging, and pricing strategy to produce the highest possible long-term market share.
- Bachelor’s Degree in Sales, Marketing or Business preferred with a minimum of 6-8 years related experience with progressive managerial responsibilities.
- Experience in the hospitality industry preferred.
- Experience with setting and managing budgets.
- Knowledge of email marketing systems, Wordpress, SEO and SEM strategies, PR strategies and approach, social media and design process
- Demonstrate the ability to anticipate and solve practical problems or resolve issues.
- Demonstrate in-depth sales and marketing techniques.
- Effective ability to communicate orally or in written form effectively with co-management, internal and external customers.
- An eye for design and strong copy writing skills.
- Management experience required
- Ability to work in a demanding, fast paced environment
- Ability to multi-task and juggle multiple stakeholders and projects
- Experience identifying and managing outside vendors.
- Attention to detail and follow-through.
- Experience managing design and production of print and digital pieces.
- Integrated marketing project management.
Job Summary
Full Time
Business Services
$173k-221k (estimate)
05/14/2024
07/13/2024
rockitranch.com
CHICAGO, IL
25 - 50
2002
BILLY DEC
<$5M
Business Services
Related Companies
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Quotes from people on Director of Marketing job description and responsibilities
A Marketing Director must be able to read and understand the marketplace and adjust plans accordingly.
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A Marketing Director reports to the Chief Marketing Officer.
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The marketing director leads and guides the efforts of the marketing department.
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They prepare annual marketing plans, create a calendar of campaigns and events, set the marketing budget and analyze the market and competitors.
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They typically manage marketing of a business, organization, particular product or group of products.
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Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.
Career tips from people on Director of Marketing jobs
The director of marketing generally has at least five to 10 years of applicable experience.
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Organizations focused on growth will want to hire a Marketing Director who understands the value of digital advertising and the landscape of platforms that exist.
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Experience with digital marketing forms such as social media marketing and content marketing, required.
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Director of Marketing are often required to oversee and facilitate the activities of several different departments and offices.
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Director of Marketing requires some amount of technical expertise and experience.
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Step 3: View the best colleges and universities for Director of Marketing.
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